Banno Websites: FS Vendors’ Product of the Week
Please give a short bio of your company
Banno (formally T8 Webware) provides and powers solutions that help financial institutions harvest behavior-driven banking data to stimulate growth and retain business. Its Banno.com-powered websites, mobile banking, account aggregation and enriched transactions provide segmented customer analysis based on anonymized data that can be used for actionable product offerings.
Banno.com architecture is built with Open APIs to allow simple integration with existing digital channels.
What is your product or service?
Websites: Banno websites feature behavioral-based content delivery which is based on collective and individual click-stream data. This empowers financial institutions with a dynamic personalized marketing system that continually funnels visitors toward conversion. These features are backed by a smart, intuitive content management system (CMS) that allows customized reports, the ability to easily add new pages and maintain compliance throughout any change. Banno’s Web platform is built on the latest Web technologies using responsive design, allowing sites to adapt to any type of device or browser.
Why would a bank or credit union use your product/service?
Banno’s responsive design enables financial institutions to deliver the best user experience and have their site automatically adjust for online, mobile and tablet users. Responsive design offers a single URL that responds to any type of device or browser and its screen size to better prepare financial institutions for mobile-focused services and multichannel banking.
Mobile Internet usage is projected to overtake desktop Internet usage by 2014. With the continually fragmented market of devices equipped with an Internet connection, Banno’s responsive design format meets an industry need for websites to offer comprehensive content and services from a variety of channels without the added burden of managing disparate sites.
How could you effectively use this product/service?
The single URL contained within responsive design allows for simplified updates, approvals and archives; financial institutions can be confident that consumers easily find the information they seek, and that it is consistent regardless of how they search for it. Furthermore, Banno websites now have a live data feed that updates rates based on predetermined formulas, assuring that accurate rates are published across channels instantaneously without the man hours of monitoring and making adjustments previously required.
Who is your competition, and what do you do better?
We are up against the Intuit’s of the world on a daily basis. We believe our web design, paired with our technology expertise, is unbeatable.
Are there different pricing levels? Do you offer a free version?
Request a demo/webinar by visiting:
When was the product/service officially launched?
Since the company’s inception in 2008, Banno has built over 300 financial institution websites. We officially revamped our website offering and over-hauled our CMS last month, July 2012.
What is the number of current users? Estimated yearly growth?
Banno has built over 300 websites for banks and credit unions across the United States.
What else is interesting about your product/service?